women's Daily Suncare Makes a Difference

Daily Suncare Makes a Difference

While people are finally getting the message that the sun is a primary cause of the signs of facial aging, now they're looking at what they can do for the rest of the body. And while they may be diligent about using sunscreen on their bodies at the beach, it's daily care that really makes the difference. The irony is that some areas—particularly the chest and the hands—are dead giveaways and advertise aging as quickly as the face does.

Skin on the body does not produce as much natural oils as skin on the face does. Consequently, body sunscreens tend to be heavier and with more staying power because they have to withstand rubbing. For safety and control, spray sunscreens are body-specific such as Neutrogena Ultra Sheer^® Body Mist Sunblock SPF 30/45 or Fresh Cooling Body Mist Sunblock SPF 30/45 both full-spectrum protectors with Helioplex^®.

Anti-Aging Behavior Modification

When it comes to sun protection, small measures can add up to very big improvements.

- Hands up: Why be speckled if you don't have to? When working sunscreen into the hands (and don't forget the knuckles and the fingers) we like the power and richness of Ultra Sheer Dry-Touch Sunblock SPF 70 here. To counteract the usual stickiness of high SPF sunscreens, Neutrogena developed Ultra Sheer Dry-Touch Sunblock technology that absorbs sunscreen oils and leaves a clean, lightweight, non-shiny finish. If you can, keep a tube in your desk at work and reapply at midday. Also if you do a lot of driving, you may be exposing your hands to the aging UV exposure that comes through the windshield. This can easily add up to several hours a week. The solution? Driving gloves!

- Best chest: Many women find that the V of the neck has become rougher looking (weathered, discolored, age spotted and lined) than their faces. Because this area needs extra attention, we suggest Age Shield Sunblock with Helioplex^®. In addition to its SPF benefits, this waterproof and sweatproof formula contains Anti-Oxidant Vitamins A, C and E that neutralize environmental damage. Also, when you're applying foundation makeup, it won't hurt to blend the base down over your neck and chest. Finally, rethink your devotion to V-necks and scoop necks by day or at the very least, tie a little scarf around your neck when you're walking around in the sunlight.

- Neat feet: Summertime is particularly rough on exposed feet; think dry skin, calluses and cracked heels. Now more than ever you'll want to step up smoothing and moisturizing with glycerin-rich Norwegian Formula^® Foot Cream. 'Sandal tan' is also something that shows up in the warmer months on feet all over town. A quick spritz of Fresh Cooling Body Mist Sunblock SPF 45 offers thorough, convenient and very refreshing sun protection to keep you walking pretty all summer long.

The key to effective sun protection (as well as moisturizing) is, of course, actually doing it. So the more good habits you can get into, the more you'll be able to enjoy smoother, younger looking skin everywhere.