HOW TO

HOW TO PROPERLY WASH YOUR FACE

by Jana K. Hoffman April 14, 2023

It’s time to check in on your face cleansing routine. Did you remember to wash your face this morning? What products are you using? When was the last time you exfoliated your skin?

There’s a true art and science to perfecting the ideal face wash routine. We know this because we’ve been experimenting for a really long time to get it right.

7 Simple Must-Try Face Cleansing Tips

1. Remove all your makeup first.

Help your cleanser work even better. Use a makeup remover wipe to swipe away everything from tinted moisturizer to waterproof mascara before you wash your face.

2. Wash your face in the A.M. and P.M.

Start and end your day with a good cleanse since your skin can collect bacteria, dirt, and debris while you sleep. So, we recommend always washing your face twice a day, once in the morning and once before bed to wash the day away. Easy!

3. Use Wash with lukewarm or cold water.

Resist the urge to wash your face with hot water. It could cause damage to your skin barrier. Washing your face with lukewarm or cold water is better for preventing dryness, redness, and irritation.

4. Massage skin in an upward motion.

The 5-second quick cleanse and splash doesn’t really count because it doesn’t do much to get rid of makeup, dirt, and oil. Squeeze a quarter-sized amount of cleanser onto your fingers and then gently apply to skin in an upward circular, swirl motion. Do this for about as long as you brush your teeth (2 minutes).

5. Exfoliate as needed.

Our skin renews itself every 2-4 weeks. That means it’s constantly shedding dead skin that can cause clogged pores and pimples. You can support the natural renewal process by using an exfoliating face cleanser or liquid exfoliant in your routine. If you have dry or sensitive skin, once a week is usually ideal. If you have oily or combination skin, two to three times a week works well.

6. Dry with a fresh, clean towel.

We love a good soft, fluffy towel. The trick is to use a clean one so you’re not transferring any old residue onto your freshly cleansed face. Be sure to pat dry.

7. Apply serums and creams right away.

The faster you apply skincare after pat drying, the more moisture you can lock in. We recommended applying your step 2 (facial spray, serum, or moisturizer) while your face is still slightly damp.